We are Unieuro
We are Unieuro
Unieuro is Italy’s leading distributor of consumer electronics and household appliances, thanks to an omnichannel approach that integrates a widespread network of direct and affiliated stores across the entire national territory with the unieuro.it digital platform.
For Unieuro, people are always at the center of an ecosystem that offers proximity and service and that, thanks to its expertise, passion, and commitment, guarantees a distinctive and personalized consumer experience.
Founded in the 1930s, the Company is based in Forlì with a centralized logistics platform in Piacenza serving all distribution channels, together with a support hub in Carini (PA).
Following the recent acquisition of the Covercare group, the Company entered into the market of services for the repair of mobile phones, other portable devices and large household appliances, as well as installation services of air conditioning systems, installation and maintenance of boilers and installation of photovoltaic systems.
In the financial year ending 29 February 2024, Unieuro recorded revenues of over 2.6 billion euros whilst employing approximately 5,400 people.
The Company has been listed on the Euronext STAR segment of the Milan Stock Exchange since 2017.
Unieuro channels
Retail
271 points of sale located within both shopping malls and city centres, with average dimensions of around 1500 m2 and different formats: shopping malls, free standing, retail parks and large-scale retail trade.
(Data as of February 29, 2024)
Affiliated stores
254 points of sale affiliated to the Unieuro brand and distributed throughout the national territory in the historic in the city centres and in small and medium-sized cities, under the Unieuro and Unieuro City banner.
(Data as of February 29, 2024)
Online
The unieuro.it digital platform integrates the enabling functions of an omnichannel experience such as Click&Collect: an online booking and in-store collection service, which has 481 active collection points available to the customer (90% of the total store network Unieuro).
(Data as of February 29, 2024)
Business-to-business
Unieuro also services wholesale sales serving companies, shops specializing in electronics, foreign customers and third-party loyalty programs.
(Data as of February 29, 2024)
The product categories
Unieuro divides its sales performance into the following macro-categories*, each with specific product types:
(*) Data referring to revenues for the fiscal year ended February 29, 2024
Unieuro’s private labels brands
In addition to the sale of products sourced from third-party suppliers, Unieuro also offer a range of own private labels products.
Electroline
A range of large and small household appliances and air treatments by Unieuro Simplicity of life.
«Taking care of people, is a natural instinct, some do it by preparing a meal, some with a warm embrace, some by simply choosing a good film and making time for a catch up. We do it by offering all of our know-how and expertise at the service of those who need it, answering questions confidently and clearly, so that each of our customers can uncover within technology the beginning of a new enhanced era, that they can enjoy and ultimately benefit from, and of course share.»
Joiahome
Household, gift and travel items. Feel at home, anywhere.
«Our favourite feeling is the feeling of being completely comfortable at home. And it can be anywhere: travelling, on holiday or lying on the grass in a park. It means doing whatever makes us feel completely comfortable and at ease: from sharing great food with friends, listening to music or cosying down to read a favourite book, and much more. Home is an inner dimension, which we continue to enrich, with new colours, new flavours and ever-changing inspirations. Welcome to our world, welcome to your home.»
Ioplee
IT products, TLC and leisure accessories. Ideas for smart people.
«Technology is our language, our culture, it’s our home. It is the passion that fuels our every day. We thrive when exploring and discovering the new, envisaging a Smart future with engaging, useful and user centric technologies motivates us to continue to deliver a present ever more captivating and of course Smart.»
Covercare
In December 2023, Unieuro completed the acquisition of Covercare S.p.A., further solidifying its market leadership. This acquisition allows Unieuro to offer customers a more comprehensive range of products and services, while also reinforcing its commitment to sustainability.
