{"id":4681,"date":"2024-02-12T07:00:00","date_gmt":"2024-02-12T06:00:00","guid":{"rendered":"https:\/\/unieurospa.com\/?p=4681"},"modified":"2024-12-17T17:09:15","modified_gmt":"2024-12-17T16:09:15","slug":"with-113-million-views-400000-interactions-and-an-engagement-rate-of-0-35-i-creativi-di-unieuro-is-the-most-watched-series-ever-on-tiktok-in-italy","status":"publish","type":"post","link":"https:\/\/unieurospa.com\/en\/with-113-million-views-400000-interactions-and-an-engagement-rate-of-0-35-i-creativi-di-unieuro-is-the-most-watched-series-ever-on-tiktok-in-italy\/","title":{"rendered":"With 113 million views, 400,000 interactions, and an engagement rate of 0.35%, &#8220;I Creativi di Unieuro&#8221; is the most-watched series ever on TikTok in Italy"},"content":{"rendered":"\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group thor-maxwidth-3xl\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><div id=\"thor-title-content-block_78eec5d5f81938016cdc3b7dd263789a\" class=\"thor-title-content grey-opacity alignfull\">\n  <div class=\"title-content-wrapper container\">\n    <div class=\"col col-title\">\n              <h2 class=\"blue standard\">\n          February 12, 2024\n        <\/h2>\n          <\/div>\n    <div class=\"col col-content\">\n      \n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color has-3-xl-font-size wp-elements-9dbdc0289d369bf1a980624ec656bb96\" style=\"font-style:normal;font-weight:600;line-height:1.6\">With 113 million views, 400,000 interactions, and an engagement rate of 0.35%, &#8220;I Creativi di Unieuro&#8221; is the most-watched series ever on TikTok in Italy <\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"467\" src=\"https:\/\/unieurospa.com\/app\/uploads\/2024\/05\/I-creativi.jpg\" alt=\"\" class=\"wp-image-4254\" style=\"border-radius:7px\"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"\">&#8220;I Creativi di Unieuro&#8221; was the most-watched series ever on the TikTok platform in Italy in 2023, with over 113 million views and 400,000 interactions! What triumphed was the distinctive stylistic approach that revolutionized traditional advertising paradigms, combining TV series storytelling with the languages of entertainment and social media. <\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"\">It thus established itself as a format capable of engaging the community and showcasing products in an innovative way. <\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"\">The presence of much-loved guests such as Gerry Scotti, Edoardo Franco, and Andrea Delogu, as well as the involvement of the main social communities, contributed to achieving this milestone.<\/p>\n\n\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":4255,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_searchwp_excluded":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-4681","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>With 113 million views, 400,000 interactions, and an engagement rate of 0.35%, &quot;I Creativi di Unieuro&quot; 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